Original language | English |
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Title of host publication | The Essence of Luxury |
Subtitle of host publication | An Asian Perspective |
Editors | Srinivas K. Reddy, Jin K. Han |
Pages | 77-93 |
ISBN (Electronic) | 9789811142789 |
Publication status | Published - 2017 |
Event | ASIAN LUXURY BRANDING Research Conference - Singapore Management University , Singapore Duration: 20 Jun 2016 → 21 Jun 2016 |
Conference
Conference | ASIAN LUXURY BRANDING Research Conference |
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Country | Singapore |
Period | 20/06/16 → 21/06/16 |