Are consumers really bewildered by choice? An experimental approach.

Justin Beneke

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	90-101
Journal	Journal of Food Products Marketing
Volume	21
Issue number	1
DOIs	https://doi.org/10.1080/10454446.2013.843490
Publication status	Published - 7 Nov 2014

Access to Document

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title = "Are consumers really bewildered by choice? An experimental approach.",

author = "Justin Beneke",

year = "2014",

month = nov,

day = "7",

doi = "10.1080/10454446.2013.843490",

language = "English",

volume = "21",

pages = "90--101",

journal = "Journal of Food Products Marketing",

issn = "1045-4446",

publisher = "Routledge",

number = "1",

}