Modelling the Influences of Consumer Willingness to Purchase Private Label Breakfast Cereal… An Extended Framework

Justin Beneke, Carter

Research output: Chapter in Book/Report/Conference proceeding › Paper published in a conference proceedings › peer-review

Original language	English
Title of host publication	Conference Proceedings: International Food Marketing Research Symposium June 13-14, 2018 Bournemouth, UK
Publication status	Published - 2018

Cite this

@inproceedings{75b84e994af34a8da6df36ed0b789def,

title = "Modelling the Influences of Consumer Willingness to Purchase Private Label Breakfast Cereal… An Extended Framework",

author = "Justin Beneke and Carter",

year = "2018",

language = "English",

booktitle = "Conference Proceedings: International Food Marketing Research Symposium June 13-14, 2018 Bournemouth, UK",

}

Conference Proceedings: International Food Marketing Research Symposium June 13-14, 2018 Bournemouth, UK. 2018.

Research output: Chapter in Book/Report/Conference proceeding › Paper published in a conference proceedings › peer-review